In this post we’re going to talk about the importance of visuals and images on your fashion blog. In part 1 of my fashion blogging tips series I discussed blogging platforms and social media profiles, and in part 2 I gave you some blogging tips on how to come up with a content strategy for your fashion blog.
If you’ve been following my blog for a while you would have noticed that my writing style, personal style, beauty routines, etc are all constantly changing – hopefully for the better 😉 The same goes for the images that I create for this blog – but like I’ve said before, I know that especially with my outfit photos I can do better. For this post, I looked through some of my outfit posts from the last two years and oh my hat – shock and horror! Eeeekkk, some of these photos are terrible. In the name of hopefully helping someone by means of learning through my mistakes, here are some examples.
These are classic examples of WHAT NOT TO DO for outfit photos. All these photos were taken indoors (so the lighting is really bad) and the actual quality of the pictures are not good. High res images are key – you can rather edit them before posting.
Above is what I’ve been doing for the past few months. All photos are taken outside in better light with a digital camera instead of my cellphone’s camera. If you’re serious about fashion blogging, think of investing in a good quality digital camera. It doesn’t have to be anything over the top fancy but do pay attention to the amount of pixels and zoom capability before you buy.
I am not a big fan of selfies. What is selfies you ask? It’s those in-the-mirror-photos or the pout-I’m-so-cute-and-this-is-my-best-side photos. I do occasionally take some of these photos, but normally only when I’m out and about – or on my way out and there isn’t time for a proper outfit photo.
Above are a couple of selfies that I’ve posted as part of outfit posts. I’m definitely not the master of selfies, but here are a few tips for a better selfie:
- If you’re going to take a photo of yourself in your bedroom mirror, please make your bed / tidy your room.
- Look at the camera and not your phone’s screen.
- Don’t pout – just don’t do it. It looks like a facelift or botox job gone wrong.
Another important tip – edit your photo, no matter if you’re posting a selfie. Here is an example – I posted this picture earlier this week of myself in a changing room (I really like that outfit ;)).
This is the edited / cleaned-up version. Here is the full version.
The unedited version – now you can see the whole changing room with my bag and the clothes I want to try on. If you compare the before and after you’ll also notice a difference between the brightness and colours of the pictures. Just because you’re taking a selfie doesn’t mean you should post the photo just like that. Edit it and make the photo look nice for your readers.
All in all, you can get as creative as you’d like with your pictures. It’s even better if you have a boyfriend / friend / husband that can take your outfit photos for you – and take as many photos as you can so you have options to choose from!
That’s it for today 🙂 In the next post we’re going to talk about building relationships with other bloggers and PR peeps. If you have any questions, chat to me in the comments. Also be sure to check out part one and part two of this fashion blogging tips series. Until next time!